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Brad Pitt helps De’longhi fit premium coffee into daily life | Strategy Online

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in September
By Christopher Lombardo

Meet Cup of Joe Black? De’Longhi is using A-lister Brad Pitt to bring a cinematic, luxury feel to a new global campaign as it looks to build the espresso category and continue a push behind its coffee business in North America.

http://strategyonline.ca/2021/09/02/brad-pitt-helps-delonghi-fit-premium-coffee-into-daily-life/
 

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